Research shows – sports can be distracting at work

soccerRobert Half did some research  and the data shows sports does impact productivity at work. On the day after big sporting events large percentages of people call in sick or are late to work.  The over 1000 workers surveyed admitted to spending about 27 minutes a day on sports-related activities before a major sporting event.  Olympics, March Madness, World Cup Soccer, and NBA playoffs are just a few major sporting events that are particularly popular and just on the horizon.

But it’s not all bad news.  Sports can also contribute to teamwork.  We focus on sport as a way to get everyone involved in a common activity, to come together and celebrate. We have an office fantasy football league.  We’ve been known to play some World Cup games on our big screen too. Lunch time and afternoon tea break (yes, come visit, we have tea in the afternoons) can coincide with sporting events or be the time to manage that fantasy team.

You don’t have to loose the productivity, instead look for ways to foster teamwork and impact morale!

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Great article, full of interviewing tips

We are interviewing our clients and their customers all the time.  Each discussion about how our role with the client might expand is really an interview.  Each call with a potential advocacy program member is an interview.  Lots of them, every day. This article from the Content Marketing Institute, written by Clare McDermott, “Perfecting The Art of the One-on-One Interview”, is full of useful ideas and links to even more ideas.

McDermott divides the article into sections: how to prepare for the interview, how to begin the interview, and how to hit your stride.  Each section has great information. Depending on your level of interview experience this may serve as a refresher or be full of new information. We’re sure that even the expert interviewers among you will learn something new.  Reading this article is well worth your time. 

Let us know what you learned or how the article reinforced something you’ve always thought important. Leave a comment, below.

Is your business getting the most from micro-moments?

Are you part of a B2C company? If you’re not, you no doubt interact with them as a consumer, so the following is relevant to all of us. A recent Salesforce blog post  titled, “Micro-Moments to Transform the Customer Experience”, starts off with a bang: 

“According to the fourth annual “State of Marketing” report, here, brands are increasingly competing on customer experience. In fact, 52% of B2C customers are likely to hop to the competition if you aren’t delivering a personalized experience.”

52% is an astounding number. The article focuses on “micro-moments”, a term credited to Google. Micro-moments are all those time consumers turn to their mobile devices to answer an immediate question. They are key opportunities to present a great customer experience and even to increase customer loyalty. Each time we look for a review, check on status of a shipment, pull up tickets on our phone and so forth are key elements of our relationship with any business, including yours. 

The blog post has stories from many different companies about how they are using these micro-moments to improve the customer experience. It’s worth a read, it may spark a great idea for your company!

Weekend Habits of High Performers

Friday of a long week and thoughts go to the weekend. Often of fun times with family and friends, maybe just a chance to fully relax.  And then there is this article from Inc Magazine titled: “Do You Do These 4 Weekend Habits That Set High Performers Apart From Everyone Else?” 

It makes one think if a change to the weekend could mean a more productive and even a more relaxing week.  The article says high performers do the following over their weekends:

·         They visualize their success

·         They review their KPI’s

·         They develop specific goals for the week

·         They adhere to the 1% rule (improve 1% each day and over time you will see big gains) 

The article is worth a read, it’s short and the time will pay back dividends.  Get a bit more detail on each of the 4 habits.  Do you do these things now?  If not, choose one to start with and let us know the impact on your week!

Signature of Approval!

Freud.pngWe just returned from the Cyber Defense Summit 2017 in Las Vegas.  Leading up to the Summit we worked with customers to create videos and quotes that were used throughout the event.  Our trip to Australia to film customers resulted in such great content we expedited processes and went from filming in one country to showing our videos on the main stage of the event 12 days later!

Love this photo, Freud Alexandre, the Enterprise Architect and Security Manager for the City of New Orleans, was so happy to be featured he autographed his banner.  That is the signature of approval! What we like to see with all our customer deliverables.

October – National Cyber Security Awareness Month

ncsam

National Cyber Security Awareness Month was created as a collaborative effort between government and industry to ensure everyone has the resources they need to stay safer and more secure online. This marks year 14!  The website has a wealth of resources from tip sheets to suggested social media posts and links to training and educational resources.  There is a great infographic here about how to get involved.  Each week of the month has a unique theme from online safety to protecting infrastructure from cyber threats.  The site is a great resource, visit to learn more. We’re all responsible in keeping our personal, company, and client information safe, make sure you are well informed. Staysafeonline.org is a great place to start.

 

 

Dress code – does your company have one?

This recent blog post from 4Imprint about dress codes was interesting.  In general, attire is much more casual than it used to be.  Of course that varies dramatically by region, by industry and other factors.  We do have a dress code in our employee handbook and we do talk to new hires, especially recent college grads, about what is appropriate to wear to the office, what is appropriate to wear to events where they are representing us or our clients, and what to wear in casual work situations.  College really doesn’t teach that!  The blog post recommends an employee fashion show, illustrating clothing dos and don’ts.  We gathered photos from various places for our own do or don’t wear illustrations. Being specific, with photos or a fashion show, helps ensure everyone has a common understanding of what is appropriate for your company and what you mean when you say terms like “business casual”.

Two of the sentences of our dress policy often referred to are: “A good rule of thumb is that if you are not sure if something is acceptable, choose something else or inquire first. Also, it is generally better to be overdressed than underdressed.”  Both are good points to keep top of mind.

We are a professional consulting team which is reflected in the work we do and also in how we present ourselves. In office or off site client meetings call for professional dress while Fridays are often more casual. It is rather nice to see a suit and tie once in awhile! Does your company have a dress code?